Are you wondering, “What exactly makes au vodka so special?” Loved in over 60 countries and ranked No. 1 in sales share in the UK’s premium vodka market, au vodka was launched in 2015 by young entrepreneurs from Wales and quickly grew into a global brand within just a few years.
Its iconic gold bottle features 24-carat gold flakes, reflecting an uncompromising dedication not just to appearance, but to quality as well. Distilled five times for an exceptionally clean taste, it stands apart from other vodkas and has earned high praise from renowned bartenders and influencers across the UK. In fact, its unique range of flavors has expanded to include over 10 varieties, making it a popular choice for parties and home gatherings alike.
“Where can I get the best deal?” “What’s the difference between official and parallel imports?” All these questions and concerns are thoroughly explained in this article. From fluctuations in import prices to the latest campaign information and tips for making a smart purchase, this one guide will tell you everything you need to know about au vodka.
By reading to the end, you’ll avoid mistakes and losses, and discover tips for finding the perfect au vodka for you.
- The Allure and Brand Story of au vodka – The Truth Behind This Premium Vodka from Australia
- Complete Guide to All au vodka Flavors – From Blue Raspberry to Sticky Toffee
- au vodka Price Range and Best Deals – Where to Buy Comprehensive Comparison
- au vodka Honest Reviews – Taste, Drinkability, and Overseas Reputation Analysis
- au vodka Cocktail Recipe Collection – Revolutionize Your Home Parties with Recipes
- au vodka Quality & Safety Thorough Review – How to Spot Genuine Products and Avoid Risks
- au vodka vs. Competing Vodkas Showdown – Skyy & Suntory Comparison
- Latest News, Campaigns & Purchase Q&A for au vodka
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The Allure and Brand Story of au vodka – The Truth Behind This Premium Vodka from Australia
The Background of au vodka’s Birth and the Founders’ Profile
au vodka was born in Wales, UK, in 2015. Founders Charlie Morgan and Jackson Quinn set out to create a vodka brand that could succeed globally, blending local tradition with innovation. Taking on entrepreneurship at a young age, they focused intensely on developing products with high-quality ingredients and proprietary distillation methods. By using the pure waters of Wales and carefully selected grains, they achieved a smooth and clear taste. Their passion and drive quickly propelled au vodka to worldwide prominence.
The Trajectory of the World’s Fastest-Growing Brand
au vodka has experienced explosive growth in the UK premium vodka market within a few years of its launch. Its compound annual growth rate (CAGR) ranks among the industry’s highest, and it continues to gain buzz through social media and word of mouth. Especially popular among younger generations, its wide variety of flavors and limited editions have attracted a broad fan base. Stocked by some of the UK’s largest liquor retailers, au vodka’s sales are now outpacing many traditional brands. Its global market continues to expand, and it has already solidified its status as an iconic premium vodka from Australia.
The following table summarizes the growth factors behind au vodka.
| Growth Factor | Details |
|---|---|
| High-Quality Ingredients | Uses British grains and pure water |
| Wide Range of Flavors | Blue Raspberry, Pink Lemonade, and more |
| Brand Strategy | Instagram-worthy bottle design, limited editions |
| Global Expansion | Increased recognition and sales in the UK and worldwide |
The Iconic Gold Bottle and Fusion with British Heritage
au vodka’s most distinctive feature is its luxurious gold bottle design, inspired by the element symbol “Au (Gold).” This iconic look fuses British tradition with a modern sense of luxury. Select flavors even include 24-carat gold flakes, creating a striking visual impact and a sense of exclusivity. This has boosted demand for parties and gifts, further highlighting the brand’s uniqueness and premium feel.
Moreover, au vodka places great importance on its connection to British culture, inheriting traditional distillation techniques and craftsmanship. By brilliantly blending contemporary trends with the historic craft spirits culture of Britain, au vodka has established itself as a one-of-a-kind premium vodka, beloved by many.
Complete Guide to All au vodka Flavors – From Blue Raspberry to Sticky Toffee
Detailed Specs of the Six Core Flavors
The core flavors of au vodka captivate many fans with their distinctive tastes and colorful bottle designs. In particular, Black Grape stands out for its rich grape flavor, making it delicious whether enjoyed straight or in a cocktail. Fruit Punch strikes a perfect balance of fruity sweetness and tartness, making it ideal for mixed drinks. Green Watermelon offers a refreshing watermelon aroma, perfect for hot weather. Red Cherry features a vivid cherry scent with just the right amount of tartness, and is especially popular among women. Pineapple Crush delivers sweet, juicy pineapple that evokes a tropical mood—perfect for tropical cocktails. Coffee Liqueur has a deep coffee richness and mellow sweetness, making it enjoyable even as a dessert drink.
| Flavor | Main Features | ABV | Recommended Ways to Drink |
|---|---|---|---|
| Black Grape | Rich grape | 35.2% | Straight, with soda |
| Fruit Punch | Fruity | 35.2% | Cocktail |
| Green Watermelon | Refreshing watermelon | 35.2% | On the rocks, with soda |
| Red Cherry | Tart cherry | 35.2% | Cocktail, on the rocks |
| Pineapple Crush | Pineapple | 35.2% | Tropical cocktail |
| Coffee Liqueur | Coffee flavor | 20% | Dessert cocktail |
New, Limited-Edition Flavors and the Cans Series
In addition to its staple flavors, au vodka’s limited and newly released flavors also generate a lot of buzz. Toasted Marshmallow is characterized by the sweet aroma and rich taste of toasted marshmallow, making it perfect for dessert drinks. The 0% cans series is non-alcoholic, catering to those who wish to avoid alcohol and a wide range of needs at parties. Furthermore, Pre-Mixed Cans—a popular product—let you easily enjoy cocktails based on au vodka straight from the can. These new and limited flavors are often available through the official online shop, select liquor stores, or as part of limited-time promotions, so it’s a good idea to check for the latest updates.
| Product Name | Features | How to Get It |
|---|---|---|
| Toasted Marshmallow | Toasted marshmallow flavor | Official & select shops |
| 0% cans | Non-alcoholic series | Online exclusive |
| Pre-Mixed Cans | Mixed cocktail cans | Major EC sites & select stores |
Recommended User Groups by Flavor
Each au vodka flavor is suited to different user groups and occasions. For the party crowd, Black Grape and Fruit Punch—with their impactful look and taste—are perfect. For those who enjoy drinking at home, sweeter, richer flavors like Coffee Liqueur and Toasted Marshmallow are ideal for relaxing moments. For women and beginners, fruity and easy-to-drink types such as Red Cherry and Pineapple Crush are popular choices. For those looking for non-alcoholic options or planning to drive, the 0% cans are well received.
- For parties: Black Grape, Fruit Punch
- For home drinking: Coffee Liqueur, Toasted Marshmallow
- For those who like fruity flavors: Red Cherry, Pineapple Crush
- For non-alcoholic or convenience-focused: 0% cans, Pre-Mixed Cans
au vodka Price Range and Best Deals – Where to Buy Comprehensive Comparison
Price Range by Volume and Influencing Factors
The main product of au vodka is the 70cl (700ml) bottle, available at both domestic and international retailers. The typical price range falls between 5,000 and 7,000 yen, though this fluctuates due to exchange rates, import taxes, and distribution costs. Especially when purchasing through overseas online stores, additional shipping and customs fees on top of the local price may result in a higher final payment.
The table below summarizes the general price range by volume.
| Volume | Reference Price (Yen) | Notes |
|---|---|---|
| 350ml | 3,500–4,200 | Rare, suitable for gifts |
| 700ml | 5,000–7,000 | Mainstream size |
| 1,000ml | 7,800–9,500 | Party size |
When buying, be sure to check the total price, taking into account consumption tax and regional shipping fees.
Official Stores & Online Lowest Price Routes
au vodka can be purchased through multiple channels, including the official website, Amazon, Rakuten, and direct import sites from Europe. Here’s a comparison of their features and typical prices.
| Store | Price Estimate (700ml) | Shipping | Features |
|---|---|---|---|
| Official Online | 6,800–7,200 | Free (conditions apply) | Exclusive flavors and gift sets available |
| Amazon | 5,600–6,200 | Free with Prime | Same or next-day delivery, stable stock |
| Rakuten | 5,400–6,500 | Free/Some Paid | Points rewards, compare multiple shops |
| EU Direct Import | 4,800–5,900 | Shipping/tax extra | Rare items, may take extra days to arrive |
For the lowest price, take advantage of Rakuten’s point-up sales or Amazon’s time-limited deals, and don’t miss exclusive sets or early releases on the official site. With EU direct import, buying multiple bottles at once can help offset shipping and customs costs for better value.
Discount Code and Sale Strategies
To get au vodka at an even better price, using discount codes and sales is key. Especially on the official site and certain online stores, limited-time promotions are held frequently.
- Discount codes are often distributed by signing up for the official site’s newsletter
- Rakuten and Amazon regularly offer point-back campaigns and time sales
- Bundle discounts may apply when purchasing sets or gift packages
For example, simply entering a discount code at checkout may give you 10% off or free shipping. Always check the latest campaign and discount code information before purchasing, and compare prices and shipping across several shops to secure the lowest possible price.
au vodka Honest Reviews – Taste, Drinkability, and Overseas Reputation Analysis
Flavor-Specific Taste Reviews and Scores
A major feature of AU Vodka is its wide range of flavors, each with its own distinct smoothness, sweetness, and aftertaste. The hugely popular Blue Raspberry stands out for its vibrant color and natural berry tartness, earning high marks whether straight or in cocktails. Pink Lemonade offers a refreshing sweet-and-sour taste, while Bubblegum impresses with its unique candy aroma. Sticky Toffee delivers rich toffee sweetness, making it perfect for dessert cocktails.
| Flavor | Smoothness | Sweetness | Aftertaste | User Score (out of 5) |
|---|---|---|---|---|
| Blue Raspberry | Very high | Moderate | Refreshing | 4.7 |
| Pink Lemonade | High | Slightly strong | Crisp | 4.5 |
| Sticky Toffee | High | Strong | Mellow | 4.3 |
| Bubblegum | High | Rather strong | Lingering sweetness | 4.2 |
| Black Grape | High | Medium | Fruity | 4.4 |
Blue Raspberry is especially popular for both its “drinkability” and “Instagrammable” appeal.
Honest Comments from Overseas and Japanese Users
We’ve gathered genuine feedback from actual buyers and social media users from different countries. In the UK and the US, many say things like, “The gold bottle feels luxurious,” and, “It looks great in cocktails”—especially popular among the younger crowd. Japanese users have commented, “It has a natural berry aroma without artificial notes,” “Free shipping on Rakuten and Amazon,” and, “High demand as a gift.”
- UK: “Blue Raspberry isn’t too sweet and is a huge hit at parties.”
- USA: “Sticky Toffee is unique—like a dessert.”
- Japan: “Looks beautiful, perfect as a gift,” “Compared shipping and stock before buying.”
- Common: “All the flavors are smooth with a clean aftertaste, easy to drink.”
Flavored vodka receives high marks overseas, while in Japan, it stands out for its novelty and use as a gift.
Bartender & Influencer Reviews
AU Vodka is also highly rated by professional bartenders and well-known influencers. Bartenders say, “Five times distilled means no harshness, and it fits any cocktail,” and its use as a cocktail base is on the rise. Influencers and social media creators highlight, “The eye-catching bottle makes for popular posts,” and, “Gift sets are a hit.”
- “Blue Raspberry is perfect for home cocktails. Recommended for women, too.”
- “Collaborations with famous rappers and creators are boosting its buzz even more.”
- “Limited editions sell out immediately—the rarity is part of the appeal.”
AU Vodka is praised for its appearance, taste, and buzz-worthiness, earning broad support from both professionals and general consumers.
au vodka Cocktail Recipe Collection – Revolutionize Your Home Parties with Recipes
au vodka, with its vivid colors and wide variety of flavors, is the perfect spirit for home parties and casual drinks at home. Cocktails made with popular flavors like “Blue Raspberry” and “Sticky Toffee” are especially eye-catching and leave a strong impression on guests. Here, we’ll introduce recipes that make the most of au vodka’s diverse flavors, along with practical tips for home parties and casual drinking. We’ll also suggest stylish gift set ideas and non-alcoholic recipes, providing detailed instructions so even beginners can make them with confidence.
10 Classic Cocktail Arrangements
Classic cocktails that showcase au vodka’s flavors are recommended not just for parties, but also for everyday home drinking. Favorites like the “Blue Raspberry Mojito” and “Sticky Toffee Soda Split” are easy to make and look fantastic. The table below introduces the main recipes and required ingredients.
| Cocktail Name | Flavor Used | Ingredients | Key Preparation Points |
|---|---|---|---|
| Blue Raspberry Mojito | Blue Raspberry | au vodka, mint, lime, soda | Muddle the mint and lime, then mix with vodka and soda |
| Sticky Toffee Soda Split | Sticky Toffee | au vodka, cola, vanilla ice cream | Add ice cream to a glass, then pour in vodka and cola |
| Pink Lemonade Spritz | Pink Lemonade | au vodka, lemonade, soda | Simply mix in a glass with ice |
| Bubblegum Fizz | Bubblegum | au vodka, tonic water | Top with tonic and garnish with lemon |
| Black Grape Cooler | Black Grape | au vodka, cranberry, soda | Mix with soda and decorate with berries |
| Blue Raspberry Slushy | Blue Raspberry | au vodka, crushed ice, soda | Blend everything in a mixer |
| Toffee Martini | Sticky Toffee | au vodka, coffee liqueur | Shake and pour into a glass |
| Pink Lemonade Collins | Pink Lemonade | au vodka, lemon, sugar, soda | Mix lemon and sugar, then top with soda |
| Bubblegum Lemonade | Bubblegum | au vodka, lemonade | Just top with lemonade |
| Grape Berry Smash | Black Grape | au vodka, raspberry, soda | Muddle raspberries and mix with soda |
All of these recipes are simple, so even beginners can enjoy authentic flavors. Choose your favorite flavor, and try customizing with toppings like ice, mint, or berries.
Easy At-Home & Non-Alcoholic Recipes
au vodka is also perfect for at-home drinks or for those who prefer non-alcoholic options. With the 0% cans series, you can easily make stylish non-alcoholic cocktails. Recommended for times when you want to limit alcohol or enjoy drinks with family and friends.
- Blue Raspberry 0% Lemonade
Just add lemonade to Blue Raspberry 0% cans and top with a lemon slice. It features vibrant color and a refreshing taste. - Pink Lemonade Mocktail
A gorgeous non-alcoholic cocktail made by adding soda and fresh lemon to Pink Lemonade 0% cans. Healthy, with added vitamin C. - Sticky Toffee Cream Soda
Combine Sticky Toffee 0% cans with cream soda and top with vanilla ice cream. Enjoy it like a dessert.
With few ingredients and the simplicity of just pouring into a glass, anyone can make them in no time.
Party Batch Recipes & Gift Suggestions
au vodka is also ideal for large gatherings and parties. By using gift sets or large bottles, you can easily prepare batch cocktails. Eye-catching visuals on the table and flavors everyone can enjoy are key features.
- Recommended Batch Cocktail Recipe
- Add au vodka (any flavor) and your favorite soda or juice to a large pitcher and mix
- Add cut fruit or mint for extra color
- Just add plenty of ice to chill, and it’s ready
- How to Use Gift Sets
au vodka gift sets let you enjoy multiple flavors and are perfect as presents. They’re sure to be appreciated as party contributions or for celebratory occasions. - Tips to Liven Up Your Party
- Use colorful straws or glasses for flair
- Prepare cocktail cards for each flavor to spark conversation among guests
Batch recipes are easy to prepare and clean up, so both hosts and guests can fully enjoy themselves. Make au vodka the star of your party!
au vodka Quality & Safety Thorough Review – How to Spot Genuine Products and Avoid Risks
The Secret of 5-Time Distillation and Ingredients
au vodka is crafted using carefully selected British grains and highly purified water, and is meticulously distilled five times. This multi-stage distillation process thoroughly removes unwanted flavors and impurities, resulting in a smooth and clear taste. Notably, the final stage of distillation features filtration through a gold filter, which imparts a unique mellowness and maintains its high quality standards.
It has earned high praise from international quality evaluation organizations, winning gold medals and special awards, and is trusted by spirits enthusiasts around the world. Thanks to its carefully chosen ingredients and unique production method, au vodka achieves both safety and exceptional flavor.
| Feature | Details |
|---|---|
| Distillation Times | 5 times |
| Filter | Gold filter |
| Ingredients | British grains, pure water |
| International Ratings | Gold medal winner, highly rated in various global contests |
How to Identify Officially Imported Products in Japan
To enjoy au vodka in Japan with peace of mind, it is important to distinguish between officially imported products and others. Official products often feature a Japanese label issued by the importer and a serial number indicated on the bottle itself, serving as a form of quality assurance.
The differences from parallel imports lie in the quality control system and the availability of after-sales service. Official products are imported under strict temperature and humidity management, providing extra assurance when it comes to quality. Reliable sources for purchase include major online retailers and certified liquor stores. Before making a purchase, be sure to check for the label and the presence of a serial number.
- Characteristics of Official Products
- Display of a Japanese label
- Bottle with a serial number
- Name of official importer indicated
- Provision of after-sales service
- Purchase from a trusted shop
Storage and Consumption Precautions
To enjoy au vodka safely and at its best, it is important to follow key points regarding storage and consumption. After opening, avoid direct sunlight and high temperatures or humidity, and store the bottle tightly capped in a cool, dark place. This helps maintain the flavor and quality for a longer period. While unopened bottles can be stored for an extended time, it is ideal to finish an opened bottle within six months.
Additionally, since au vodka is an alcoholic beverage, consumption by anyone under 20 years old is prohibited. When drinking, be sure to stick to a moderate amount and pay attention to your physical condition. By following proper storage guidelines and drinking rules, you can preserve the original taste and safety of au vodka.
- Storage Points
- Avoid direct sunlight and high temperature/humidity
- Store in a cool, dark place
- Consume within six months after opening
- Keep the cap tightly closed
- Consumption permitted for those 20 years and older
au vodka vs. Competing Vodkas Showdown – Skyy & Suntory Comparison
Major Specs Comparison (Alcohol Content, Price, Number of Flavors)
Comparing au vodka with popular vodka brands (Smirnoff, Skyy, Wilkinson, and Suntory) by major specs, the unique characteristics of each brand become clear.
| Brand Name | Alcohol Content | Price Range (700ml) | Number of Flavors | Main Features |
|---|---|---|---|---|
| au vodka | 35.2% | ¥5,500–¥7,000 | 8 or more | Gold bottle, rich flavors |
| Smirnoff | 37.5% | ¥1,500–¥2,000 | 10 or more | Global classic, great value |
| Skyy | 40% | ¥2,000–¥2,500 | 2 | Smooth and clear |
| Wilkinson | 37% | ¥1,000–¥1,500 | 2 | Accessibility and value focus |
| Suntory Vodka | 40% | ¥1,200–¥1,800 | 2 | Made in Japan, clean taste |
au vodka stands out especially for its wide variety of flavors and striking bottle design, making it a popular choice for parties.
Winner Analysis: Taste & Value
When it comes to flavor, au vodka’s Blue Raspberry and Pink Lemonade are highly praised for their fruity notes and natural sweetness. Even in blind taste tests, many say it’s “smooth to drink straight” and “ideal as a cocktail base,” and its visual appeal is also catching attention on social media.
On the other hand, Smirnoff and Wilkinson excel in terms of value, with many repeat customers thanks to their affordable everyday price range. Skyy is known for its mild, neutral taste, making it popular with cocktail beginners. Suntory offers clarity and consistency tailored to Japanese palates, pairing perfectly with Japanese cuisine.
- au vodka: Fruity, vibrant, ideal for those seeking something special
- Smirnoff/Wilkinson: The go-to for value-focused buyers
- Skyy/Suntory: For those who want smoothness and minimal aftertaste
Recommended Brands by Occasion
The ideal vodka brand varies depending on the occasion.
Parties & Gifts
- au vodka: Visual impact and a wide range of flavors make it a hit
- Smirnoff (Flavored): Great for sampling a variety of tastes with ease
Everyday Use & Value
- Wilkinson: Perfect for quickly making cocktails at home
- Suntory: Versatile and neutral, suitable for many uses
Cocktail Base & Beginners
- Skyy: Clear, mild, and delicious with any mixer
Special Days & Gifts
- au vodka Gift Set: The gold bottle offers a sense of luxury and is sure to be a conversation starter
In this way, choosing a brand based on your needs and desired experience is the key to finding a vodka you’ll be truly satisfied with.
Latest News, Campaigns & Purchase Q&A for au vodka
Recent Campaigns and New Product Announcements
au vodka, currently making waves, is releasing limited edition bundles and new flavors. Favorites like “Blue Raspberry,” “Pink Lemonade,” and “Sticky Toffee” are joined by an expanded lineup in the US and EU. New flavors and original gift sets are being launched one after another, with special campaigns available through the official shop and major online retailers.
Sample current campaigns
| Campaign Name | Details | Eligible Products | Period |
|---|---|---|---|
| Limited Flavor Bundle | Special price for set of 3 top picks | Blue Raspberry, etc. | Limited time |
| Free Shipping Campaign | Free shipping on orders over ¥5,000 | All flavors | Ongoing |
| Gift Box Discount | 10% off gift sets | All gift sets | Limited time |
As new flavors are updated regularly on social media and in stores, following official accounts and checking the shop is recommended.
Complete Purchase & Shipping Troubleshooting Q&A
Here are clear answers and tips for common questions about buying and shipping au vodka.
Frequently Asked Questions
- What are the conditions for free shipping?
Most shops offer free shipping on purchases over ¥5,000. Be sure to check each store’s policy in advance. - How can I check stock status?
Real-time inventory is available on the official website and major e-commerce sites. Because popular items can sell out quickly, frequent checks are recommended. - Can I return or cancel my order?
Many shops allow returns within 7 days of delivery if unopened. However, cancellation and return policies vary by store, so check the terms and conditions before buying. - Anything to watch out for when ordering?
Some areas and remote islands may not be eligible for delivery. The system will automatically display excluded regions when you enter your shipping address, so always double-check.
For peace of mind, make sure to read the shipping fees, requirements, and return policies carefully before placing your order.
Gift & Event Utilization Guide
au vodka also enjoys strong support as a special gift and at event scenes. The luxurious gold bottle and vibrant color flavors add a festive touch to gifts and parties.
How to Choose Recommended Gift Sets
- Gift boxes with gold bottles are perfect for year-end gifts or birthday presents
- Assorted sets of popular flavors are convenient for gifting to multiple people
- More shops now offer sets that include glasses or recipe cards
Examples of Event Use
- At parties, colorful flavors like Blue Raspberry and Bubblegum create eye-catching displays
- For weddings or anniversaries, personalized labels and limited-edition bottles are popular
- Using gift codes or discount coupons makes bulk purchases even more affordable
When gifting or using for events, it’s best to order with plenty of time to spare for stock and delivery times.


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