Are you wondering, “Is Smoothie London really right for me?” Many people feel uncertain about overseas accessories—worried about how they’ll feel when worn, their durability, or unexpected costs like shipping and customs fees. In particular, Smoothie London, a brand from the UK that’s gained attention after being featured by Amy Frenzel on TikTok, boasts over 30,000 social media followers. Their popular “Capsule Everluxe Hoops” are made with 18k gold plating and titanium flat backs, offering [hypoallergenic and waterproof features] that have earned high praise for being safe to wear during sports or showers.
What’s more, with a custom service supervised by ear styling professionals and exclusive zodiac motif designs, it’s perfect for those seeking that “special, just-for-me” feeling. Shipping to Japan is also [free for orders over £40], so you can rest easy when it comes to costs.
By reading to the end, you’ll find out everything you want to know: how to order safely from Japan, Smoothie London’s most popular collections, real customer reviews, and smart tips for making the best purchase. The hints you need to achieve your ideal ear styling are all right here.
- What Is Smoothie London? A Complete Guide to the Collaboration Brand with Amy Frenzel
- Smoothie London’s Popular Collections and Product Lineup
- Smoothie London Styling Techniques: Pro-Level Ear Stacking
- Complete Guide to Purchasing Smoothie London from Japan
- Smoothie London Reviews & Real User Evaluation Analysis
- Smoothie London vs. Competitor Brands: A Thorough Comparison
- Smoothie London Care Guide and Maintenance Tips
- Smoothie London Latest News, Events, and Community
- Final Checklist and Tips Before Buying from Smoothie London
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What Is Smoothie London? A Complete Guide to the Collaboration Brand with Amy Frenzel
Smoothie London has become a hot topic as a new jewelry brand from London, known for sophisticated designs themed around minimalist luxury and a commitment to natural materials that are safe even for sensitive skin. The collaboration with Amy Frenzel, in particular, has drawn attention and enjoys strong support from younger generations and style-focused accessory lovers on social media. Iconic items from the brand include flat back earrings and huggie hoops—jewelry that perfectly balances everyday functionality and individuality.
Amy Frenzel’s Background and Her Relationship with Smoothie London
Amy Frenzel is a popular ear styling expert on TikTok and Instagram. Leveraging her unique “ear styling” techniques, she serves as the official ambassador for Smoothie London. Using her social media influence, she introduces a variety of earring combinations and styling methods every day. In collaboration projects with the brand, Amy is directly involved in designing special limited collections, with her taste directly influencing product development.
Her main achievements include:
- Over 1 million total views on ear styling videos on TikTok
- Announcing new releases and offering styling suggestions as a Smoothie London ambassador
- Jointly developing original collections and hosting exclusive events
In this way, Amy Frenzel truly embodies the brand’s worldview, acting as a bridge connecting users and the brand.
Brand Concept and Commitment to Natural Materials
Smoothie London is a brand that pursues “simple beauty and comfortable wear.” Drawing inspiration from constellations and nature, their design philosophy results in items that are minimal yet have a strong presence. They are especially particular about materials, with features such as:
- Primarily using titanium and sterling silver, which are gentle on the ears
- Popular hypoallergenic, highly durable flat back earrings
- Elegant gold and silver finishes that resist aging
The brand’s constellation motifs and natural stone items are highly regarded as jewelry that offers both fashion appeal and peace of mind, making them perfect for long-term use.
Overview of the Custom Styling Service
Smoothie London offers a “Custom Styling Service” in collaboration with Amy Frenzel and Liberty Butcher. This service allows you to achieve unique ear styling with professional guidance.
- Online consultation about your styling wishes or earring concerns
- Amy Frenzel and Liberty Butcher create a personalized styling plan
- Clear proposals for recommended earrings and coordination examples
- If you find jewelry you like, you can purchase it directly from the official website
With this service, even beginners can enjoy choosing items that suit them and trying out the latest trends in ear styling. Users have given it high marks, saying it “lets you achieve your own unique styling.”
Smoothie London’s Popular Collections and Product Lineup
Smoothie London is a London-based jewelry brand known for its sophisticated designs and functionality. Their lineup includes earrings and ear cuffs perfect for everyday wear, featuring materials suitable for sensitive skin and outstanding durability. The brand offers especially popular collections and products that let you enjoy your own unique style.
Amy Frenzel x Smoothie Collection Details
The collaboration collection with Amy Frenzel features delicate designs inspired by the zodiac. Earrings and ear cuffs adorned with each zodiac symbol are popular as personal gifts as well. Prices range from about ¥4,000 to ¥7,000, with options in 18k gold plating or silver finish.
Main features include:
- Earrings and ear cuffs with zodiac designs
- 18k gold plating or silver finish
- Lightweight and comfortable for long wear
- Comes with a gift box
There are also many seasonal limited-edition items, making them a great choice for collectors and gifts.
Features of Capsule Everluxe Hoops and Vertical Helix
The Capsule Everluxe Hoops feature 18k gold plating for an elegant shine and a luxurious look. The Vertical Helix stands out with its stylish vertical design, making it perfect for those looking to add an accent to their ear styling. Both use hypoallergenic materials, so even those with sensitive skin can wear them with confidence.
The table below compares their main features.
| Product Name | Material | Features | Price Range |
|---|---|---|---|
| Capsule Everluxe Hoops | 18k Gold Plating | Elegant shine, waterproof, hypoallergenic | About ¥5,500~ |
| Vertical Helix | Hypoallergenic Material | Vertical design, waterproof, lightweight | About ¥4,800~ |
Both models are resistant to sweat and water, offering the big advantage of being comfortable for daily use.
Titanium Flatbacks and Waterproof Collection
Titanium Flatbacks use medical-grade titanium, making them highly attractive for those worried about metal allergies. The flat back design ensures comfort even when sleeping or during sports. The Waterproof Collection is highly water-resistant, so there’s no need to take them off while showering or exercising.
- Made of titanium, gentle on sensitive skin
- Flat back design won’t get in the way when sleeping
- Completely waterproof, ideal for daily use, sports, and bathing
- Durable for long-lasting brilliance
For those who lead an active lifestyle or value skin-friendliness, Smoothie London’s Titanium Flatbacks and Waterproof Collection are ideal choices.
Smoothie London Styling Techniques: Pro-Level Ear Stacking
Smoothie London is a jewelry brand that elevates ear styling with its wide variety of designs and high-quality materials. Especially popular is ear stacking using flat-back and huggie-style earrings—a pro-level technique that combines individuality and sophistication. For those wanting to freely customize their ear look, this section details Smoothie London’s unique styling services, examples, and gift proposals.
Steps to Use the Custom Styling Service
Smoothie London’s Custom Styling Service is a special offering that lets you achieve your own personalized ear stacking.
- Submit the Dedicated Form
Enter details such as your preferences, desired colors, number of piercings, and usual fashion style in the dedicated form. - Styling proposal delivered in 5–7 days
A professional stylist will create the perfect coordination based on your information and send you a personalized proposal by email within about a week. - Receive a £15 discount code
If you are satisfied with the proposal, you’ll receive a £15 discount code that can be used immediately, letting you purchase your ear stacking set at a great price.
By following this process, you can easily enjoy your own personalized styling from a professional perspective—that’s the appeal of Smoothie London.
Amy Frenzel-Inspired Ear Styling Example
The Amy Frenzel-inspired styling, which has been gaining attention on social media and TikTok, is characterized by a minimalist yet impactful approach. Specifically, it involves arranging earrings of different sizes and shapes while considering the anatomical balance of the ear.
- Place a huggie hoop predominantly on the lobe
- Add a flat-back earring to the cartilage or second hole
- Layer delicate charms to create movement
This combination results in a simple yet eye-catching stack. Keeping the overall look unified in gold or silver gives a sophisticated finish.
Ear Stacking Set Gift and Styling Examples
Perfect as a gift for a loved one or a treat for yourself, the Ear Stacking Set offers coordinating options tailored to each season and occasion.
| Season | Recommended Set Contents | Styling Points |
|---|---|---|
| Spring | Pastel-colored huggie + small charms | Lightness with soft hues |
| Autumn | Dark-toned flat-back + gold accents | Add depth and a calm atmosphere |
- Gift box included and ready to present
- Seasonal limited-edition designs available
- Mix multiple styles to express individuality
Smoothie London’s Ear Stacking Set is highly rated as an item that adds brilliance to your ears in any situation.
Complete Guide to Purchasing Smoothie London from Japan
Order Process, Shipping & Delivery Details
You can place orders directly from the Smoothie London official site to Japan. Simply add your favorite jewelry to the cart, enter your address, and select your shipping method for an easy purchase. Shipping is free within the UK for orders over £40, but international shipping to Japan is also available. Shipping fees usually vary depending on your order amount and destination; for standard shipping to Japan, expect around £10. Delivery typically takes 7–14 business days from shipment.
Below is a summary of the shipping process.
| Destination | Shipping Fee | Estimated Delivery Days | Tracking |
|---|---|---|---|
| Japan | Around £10 | 7–14 business days | Yes |
| UK Domestic | Free over £40 | 2–4 business days | Yes |
All items are shipped with tracking numbers and are securely packed in jewelry pouches for peace of mind.
How to Use Discount Codes and Take Advantage of Campaigns
Smoothie London offers plenty of campaigns for first-time buyers and seasonal events. Register your email on your first order to automatically receive a 15% off discount code. In addition, limited-time discount codes are distributed for Winter Sales and exclusive collections. There are also campaigns where you can receive a £15 discount by using the styling service.
Tips for making the most of discounts
- Stay updated on the latest campaigns by checking banners and subscribing to the official newsletter
- Join the styling service or quizzes to get exclusive coupons
- Look out for special discounts during Black Friday and seasonal sales
Discount codes can be entered at checkout during your purchase.
Payment, Customs Duties, and Return Policy
A wide range of payment methods are accepted, including major credit cards, PayPal, and Apple Pay. For orders from Japan, additional customs duties or consumption tax may apply. Generally, if the total amount of the product price and shipping exceeds ¥16,666, customs duties may be charged, so be sure to check before making a purchase.
As for returns, items can be returned and refunded within 14 days of delivery, provided they are unused. In principle, the return shipping cost is borne by the customer, but if there is an initial defect or a shipping error, Smoothie London will cover the cost. Refunds will be processed promptly to the original payment method after the returned item is received.
To shop with confidence, it is recommended to review the official site’s “Refund & Returns Policy” and “Shipping Policy” before purchasing.
Smoothie London Reviews & Real User Evaluation Analysis
Positive Evaluations and Popular Points
Smoothie London, as a handmade jewelry brand from the UK, has garnered high praise. There are particularly many positive comments regarding the quality and comfort of their earrings, flat backs, and ear cuffs. The following points are especially supported by users:
- Safe for sensitive skin, using titanium and sterling silver materials
- Simple and sophisticated designs that look great for everyday wear
- Suitable for people with metal allergies, comfortable even for long periods of wear
- Gift-friendly packaging and the release of limited collections
- Active information sharing and support through the Smoothie Sisters community
Reviews show high satisfaction with practicality and design, with comments such as “doesn’t cause itching and doesn’t discolor even when worn daily” and “small and subtle, easy to use.” Many users also mention feeling secure making their first overseas purchase.
The main points of Smoothie London products can be summarized in the following table:
| Evaluation Item | User Feedback |
|---|---|
| Material Safety | Suitable for sensitive skin, uses titanium & silver, allergy safe |
| Design | Simple and elegant, ideal for daily wear or layering |
| Community | Extensive info sharing on SNS and official channels, easing concerns before purchase |
| Service | Gift wrapping available, smooth process from order to shipping |
Points to Note and Trouble-Solving Examples
Some users have pointed out issues regarding earring size selection and comfort. Especially with flat backs and cartilage earrings, individual differences can be significant, so it’s recommended to use the official size guide before purchasing.
Below are common points to note and solutions:
- If the size doesn’t fit, check the size guide and reorder if necessary
- If your piercing hole is small, check for downsizing options or bar thickness
- If you feel discomfort when wearing, try shortening the wear time and monitor your skin
- Prompt and courteous customer support, ensuring peace of mind after purchase
In this way, even if trouble arises, most users are able to find satisfactory solutions by utilizing the official site’s FAQ and customer support.
Summary of User Posts on SNS & TikTok
Smoothie London has a strong presence on social media and TikTok. Posts by influencers like Amy Frenzel and the use of hashtags such as #smoothielondon are on the rise.
- “Ear styling” posts by Amy Frenzel fans are especially popular
- Unboxing videos and “ear party” styles are spreading on TikTok
- On Instagram, there are many daily wear reviews and coordination photos shared
- Latest trends can be checked with the hashtags “#smoothielondon” and “#smoothiesisters”
On social media, countless posts feature genuine impressions from people actually wearing the products, as well as coordination suggestions, serving as valuable references for users considering a purchase. This, in turn, further boosts the brand’s credibility and recognition.
Smoothie London vs. Competitor Brands: A Thorough Comparison
Key Points: Price, Materials, and Durability
Smoothie London offers jewelry with an excellent balance of price and quality. The table below organizes the differences between major brands.
| Brand Name | Price Range | Main Materials | Durability | Features |
|---|---|---|---|---|
| Smoothie London | Mid-range | Titanium, Sterling Silver | High (Waterproof, resistant to discoloration) | Titanium flat back, suitable for sensitive skin |
| Mondays Made | Mid–high | Gold, Silver | Average | Trend-focused designs |
| Rapunzille | High | Premium Gold | Very high | Unique, one-of-a-kind pieces |
| Crystal Heaven London | Mid-range | Silver, Stainless Steel | High | Crystal embellishments |
Strengths of Smoothie London
- Titanium flat backs are medical grade, highly hypoallergenic, and comfortable even for long-term wear
- Highly waterproof and durable, perfect for everyday use
- Mid-range pricing makes them easy to purchase
The Value of Premium Pricing
- Even while using premium materials, offers better cost performance than competing brands
- Maintains its beauty for a long time after purchase
Unique Value: Styling Services Included
Smoothie London provides a customized experience not found with other brands.
- Ear styling service is available, with professional coordinators offering personalized combinations
- Regular releases of influencer collaboration collections and limited-edition designs
- Online simulation lets you stack styles to match your ear shape and personal taste
- Gift wrapping and special pouches are included, making them ideal for presents
From beginners in styling to advanced users who enjoy multiple piercings, the brand is widely chosen. The ability to create your own unique style, something other brands can’t offer, is a major attraction.
Selection Guide for Wholesale and Retail Users
Smoothie London enjoys strong support not only from general consumers, but also from wholesale and retail users.
- Handles wholesale sales through platforms like Faire wholesale, allowing for small-lot purchasing
- For retail (B2C), offers exclusive products and abundant discount codes on the official website
- Flexible order support from Japan, with clear information on customs and shipping fees
- Reliable return and exchange policies provide peace of mind even for first-time buyers
For wholesale, it’s appealing to shops wanting the latest trend items quickly; for retail, the lineup makes it easy to choose for personal use or as gifts. After-purchase support is thorough, making it a brand you can build a long-term relationship of trust with.
Smoothie London Care Guide and Maintenance Tips
Daily Care and Making Use of the Waterproof Collection
Smoothie London jewelry is characterized by durability and waterproof qualities ideal for daily use. Flat-back piercings in particular are highly resistant to sweat and water, so you can wear them with confidence during sports or at the gym. Cleaning is extremely simple—just gently wipe with a soft cloth to maintain their shine.
By keeping the following points in mind, you can maintain their beautiful condition for a long time:
- After wearing, wipe away dirt and sebum from the surface with a dry cloth
- Even with waterproof items, if chlorine or soap gets on them, rinse lightly with running water
- When removing accessories, be careful not to put too much force on the catch or clasp
- For storage, use individual pouches or cases to avoid contact with other jewelry
The Workout Edit series is especially durable, designed to withstand daily activity and sweat.
Piercing Troubleshooting
To prevent trouble with piercing holes or cartilage, downsizing and choosing the right size for your ear structure are crucial. Smoothie London piercings are designed based on ear anatomy, reducing pressure and ensuring a comfortable fit.
Key points to prevent trouble
- After several weeks of wearing your piercing, you can switch to a shorter shaft if needed.
- If you notice any discomfort or swelling, remove the piercing and monitor your condition.
- Always handle your piercing with clean hands and gently clean the area around it daily.
Flat backs for cartilage piercings and daith are designed to distribute pressure evenly, providing high stability and lasting comfort even over long periods.
Maintenance Tips by Accessory Type
Each accessory from Smoothie London comes with its own care instructions. Here are the maintenance points organized by type.
| Accessory Type | Maintenance Points | Recommended Frequency |
|---|---|---|
| Huggies | Wipe with a soft cloth, check for looseness at joints | Once a week |
| Clickers | Gently move the clasp section and remove debris or dirt | Once a week |
| Connector chains | Store without tangling, gently arrange with soft hands | After each use |
For all items, wiping off any moisture or sweat promptly will help them last longer. Regular maintenance is recommended to ensure smooth attachment and removal.
Smoothie London Latest News, Events, and Community
New Arrivals and Seasonal Collections (Paris/London)
Smoothie London continuously launches exciting new products. The Paris Collection and Lucky Girl Collection, in particular, are popular for their elegant designs and trend-focused lineups. The Paris Collection features refined, delicate motifs, making it perfect for both everyday wear and special occasions. The Lucky Girl Collection charms with lucky motifs and colorful stones, expanding your styling options.
You can compare highlights of the latest collections in the table below.
| Collection Name | Features | Price Range | Popular Items |
|---|---|---|---|
| Paris Collection | Elegant design, delicate details | From ¥5,000 | Necklaces, Earrings |
| Lucky Girl Collection | Lucky charms, colorful stones | From ¥3,500 | Charm Bracelets |
Each collection is announced on the official website and social media, so be sure to check for the latest updates.
Events, Quizzes, and Job Opportunities
Smoothie London offers interactive content like the Ear Stack Quiz, a brand ambassador program, and a variety of job opportunities. The Ear Stack Quiz is a popular feature where answering a few quick questions provides you with personalized ear styling suggestions. You’ll even receive a special discount code based on your results, perfect for first-time shoppers.
The brand ambassador program helps spread the word about Smoothie London through social media posts and reviews. Ambassadors enjoy exclusive items and invitations to special events.
Job openings are posted on the official website’s “Jobs” page. If you’re interested in working in a creative environment or the fashion industry, it’s definitely worth checking out.
- Discover your unique style with the Ear Stack Quiz
- Get exclusive perks through the ambassador program
- Check out new career opportunities on the jobs page
How to Make the Most of the Smoothie Sisters Community
The Smoothie Sisters community offers even more ways to enjoy your experience, such as referral programs and review posting. By taking advantage of the referral program, you and your friends can earn discounts and special perks through invitations and new member sign-ups. Posting Love Reviews earns you points, which can be redeemed for greater savings on your next purchase.
Benefits of Smoothie Sisters
- Earn points and discounts for referrals
- Get extra points by posting reviews
- Access to community-exclusive events and news
By making use of these services, you can feel even closer to Smoothie London while enjoying great deals on shopping and gathering information.
Final Checklist and Tips Before Buying from Smoothie London
Checklist for Choosing the Right Product for You
When selecting your ideal jewelry from Smoothie London, be sure to thoroughly check the points below.
In particular, it’s important to review the size guide that matches the part of your ear and purpose, such as cartridge piercings or flat backs.
- Always check the size guide for each part of the ear
- Confirm if it is made with allergy-friendly materials (titanium or sterling silver)
- Choose colors or coatings that suit your skin tone or seasonal color palette
- Consider whether the design is suitable for everyday wear or exercise
- Refer to popularity rankings and reviews for real user experiences
You can also compare recommended lineups by use in the table below.
| Use | Recommended Product | Features |
|---|---|---|
| Everyday Wear | Huggie Hoops | Lightweight, durable, highly rated |
| Multiple Piercings | Titanium Flatbacks | Allergy-friendly |
| Colorful Layering | Ear Party Sets | Multi-color sets, express individuality |
| Personalization | Piercing Charms | Swappable charms |
If you’re unsure, we also recommend using the online styling quiz or reaching out to customer support.
Tips for Deals and Repeat Purchases
To shop wisely at Smoothie London, it’s crucial not to miss out on the latest sales and limited-time campaigns.
In particular, be sure to watch for the following opportunities.
- Black Friday and End Of Line Sale offer major discounts a few times a year
- Coupon codes for first-time orders and special discounts for newsletter sign-ups
- Bundle purchases and multi-item buys come with extra discounts
- Score items worth more than their price with official site-exclusive Mystery Bundles
For repeat purchases, use previous reviews and your favorites list to ensure you get the same size and material—this way, you can’t go wrong.
Additionally, keep up with the latest promotions by following official social media accounts or registering on LINE for the fastest updates.
Gift & Personalization Use Cases
Smoothie London also offers flexible options for gifts and customization.
If you want to create a special set for yourself or give a present to someone important, the following options are recommended.
- Use the Gift Emporium to choose a package that matches the recipient’s tastes
- Order surprise gift sets with Mystery Bundles
- Personalize with initial or birthstone charms
- Take advantage of gift wrapping options and handwritten message card services
For gifts, it’s also worth checking the shipping dates and return policy in advance for peace of mind.
Smoothie London’s jewelry, made from high-quality materials and refined designs, is perfect for birthdays, anniversaries, and many other occasions.


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